I think the whole argument of "owning my content" and "being paid for my content" are great selling points, specially if we bash Facebook for their inmoral data exposure and trading practices. Though, my main concern -and one of Narrative's biggest challenges- is, hands down, filling the gap between crypto and fiat. We need to offer our users a fiat gateway, for probably at least 50% have no idea what crypto is, nor they will see the use to it. So saying "we'll give you XXX tokens" will sound like nothing to them. Let's talk turkey: how much USD/EUR/(Insert your currency) will I get if I get 1000 likes/views? That's way more appealing to users and will drive a lot of people to Narrative, and, with that, BRANDS. Yes, that's right. Real, big money.